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Small businesses

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Why do we buy from small shops and businesses? Corona Research Part I

The Corona crisis has dramatically changed our life, both as consumers and business owners. Many problems it which it has created, however, were existing problems which until recently remained under the surface. The demanding world of business often forces us to become reactive and responsive rather...

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5 Key findings of analyzing over 2,500 Viennese small businesses- part 2

The pain felt by small business owners these days is well known to me personally. I’m a small business owner myself, a tourism company which had to shut down due to the government’s measurements. My personal case shows that sometimes the crisis is indeed bigger than us, no matter how much we tho...

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